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    Hello!

    I’m Rachel Triplow

    aRc

    #NNZLeader #IPLawyer

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    aRc was founded by Rachel to help people choose strong brands that don’t conflict with others. The name “aRc” was chosen as its a play on Rachel’s initials (which used to sound like ARCADY), and it captures the symbols @®© which represent the type of law she loves as she gets to be a positive part of a creative process.

    Rachel has specialised in intellectual property law for more than 15 years, during which time she has:

    • headed the Trade Marks team at the Intellectual Property Office of New Zealand;
    • lead the Christchurch Trade Marks team at a national IP firm; and
    • been the sole UK inhouse counsel for an international IT / IP company.

    During her years in IP law, Rachel has learned that many start up companies are either not aware of the importance that intellectual property should play in their business plans, or cannot afford to seek advice on the subject.

    Through her network of contacts with those who support start up companies (including mentors, lawyers, accountants, graphic designers and marketing experts), Rachel aims to provide accessible, affordable assistance to our great innovators.